Our Beginning

Hi l o v e l i e s ! My name is Lindsey — it’s wonderful to meet you and have the opportunity to share my story with you..

I made my very first lotion ball in 2016 while living in my friends basement and in the midst of trying, endlessly, to get and s t a y WELL. Eventually, this company was born out of my growing love for wellness and clean, pure beauty. I have sensitive skin and an annoying allergy to a chemical that seems to be in most hair and skin care products these days. I worked in the cosmetology industry for over 10 years and was around a lot of chemicals all day including the ones I was allergic too. After developing multiple health issues I packed my bags and left the cosmetology industry. For years, I used coconut oil from a jar as my only full-body lotion, but eventually I grew tired of the greasy feel and the mess and inconvenience of scooping crumbly oil from a jar. So I made my own creation. Something that worked for me. Something that was healing, cleansing, pure AND convenient to use. My first lotion balls were made just for my own use but, eventually, I wanted to share this creation with the world and since it is a completely new product and a completely new way of applying lotion I wanted to give it its’s own name; Loba. It’s a nickname for ‘lotion ball’ but it also has so much more meaning (described below).

Our Inspiration

The beautiful she-wolf (or; the lovely loba) has become a source of inspiration for us. She is wilding pure and real. She takes care of herself while protecting and nurturing those around her. She is fiercely beautiful inside and out and is known in the animal kingdom for her instinct, intuition and intelligence.

“{Those} who have enjoyed the company of she-wolves have described some as confident, tolerant, and generous natural leaders, as wild and playful, as supportive and full of affection, as strong but kind, patient and dignified, easy-going, happy, resilient and stern, and as relaxed, kind, lovable and never harsh.”

Along with our beautiful symbol and theme of the she-wolf we are inspired by this magnificent earth and the incredible human beings living on it. Our inner drive to feel better than just “okay” and to live extraordinary lives moves us to find wellbeing and chase that feeling of truly being a l i v e .

Our Promise to Y O U

Our commitment to you, our customer, is to provide the world with products that uplift, inspire and ignite health and wellbeing. Our products will be as pure and un-altered as we can make them and we hope each item sold by The Lovely Loba may improve your health and wellbeing in some way.

Be alive, Lovelies, we’re here for you.

xo - lindsey